About Me

I started in event management, where I learned the essentials of real-world marketing: clear communication, smart budgeting, working with partners, and delivering results under pressure.

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My path into digital marketing began with Facebook campaigns for concerts. Selling tickets fast teaches you how to avoid wasting money and how to make every click count. From there, I moved fully into PPC and worked with a wide range of clients — car rentals, physiotherapists, financial advisors, martial arts organisations, cosmetics e-commerce, real estate, tourism and more.

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A key highlight was achieving 214% ROI for a large retail company through a tightly optimised Google Search campaign. It confirmed that strategy and discipline outperform big budgets.

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Today I also work in Sydney, helping small businesses improve visibility, fix underperforming ads and build marketing that actually brings customers, not just clicks. I’m strongly interested in human behaviour and decision-making, which helps me create marketing that is clear, honest and effective.

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Fun fact: the name ClickAnthill comes from the idea that good marketing works like an ant colony

 

- focused, coordinated and built on real teamwork with clients.